Responsibilities:
- Create and execute digital marketing strategies to achieve company objectives and drive business growth.
- Identify target audiences and develop comprehensive digital marketing plans tailored to each segment.
- Produce compelling and relevant content for digital platforms, including websites, blogs, social media, and email campaigns.
- Oversee and optimize campaigns on platforms like Google Ads and Meta Ads to maximize ROI.
- Conduct keyword research and implement on-page and off-page SEO strategies to enhance organic search rankings.
- Develop and execute strategies to increase engagement and grow the company’s online presence across social media platforms.
- Monitor social media channels, respond to comments and messages, and analyze performance to ensure continuous improvement.
- Utilize tools such as Google Analytics to track website traffic, campaign performance, and other key metrics, providing actionable insights.
- Work closely with the marketing team, design team, and other departments to ensure cohesive and integrated marketing efforts.
Qualifications:
- Bachelor’s degree in Marketing, Business, Communications, or a related field.
- Proven experience in digital marketing, ideally in a similar role.
- Proficiency in English
- Strong knowledge of digital marketing tools and platforms, including Google Analytics, Google Ads, social media platforms, and email marketing systems.
- Familiarity with SEO/SEM best practices and related tools.
- Experience with content management systems.
- Excellent written and verbal communication skills.
- Prefer a candidate who resides in Bali or is willing to work in the Denpasar area
Job Type: Full-time