Job Summary
- This role is responsible for the sales and business development of designated products, ensuring alignment with the organization's strategic goals.
- The main purpose of this position is to drive product success through market analysis, sales innovation, and effective cross-functional collaboration.
- Key areas of focus include identifying market opportunities, generate opportunities, understanding product features and functionalities, and overseeing the projects progress related to the product being covered.
- In summary, this role providing essential support to sales, technical, and marketing teams, by involves in creating business plan, marketing ideas, solution presentation, pricing analysis, leading POC, objection handling, closing deals, and others.
Job Description
- Market Analysis and Opportunity Identification, Oversee market analysis activities, ensuring data accuracy and the delivery of actionable insights.
- Product Strategy and Roadmap Development, Define and understanding the product potention, strategy, and roadmap.
- Product Definition and Specification, Ensure product specifications comprehensively meet client needs and demonstrably align with the overall product strategy.
- Sales and Marketing Enablement, Guarantee sales and marketing teams are effectively trained and equipped to successfully promote the product.
Requirements
- Minimum 3+ years of experience in Product Manager, with a strong background in cybersecurity, virtualization, backup, or infrastructure software.
- Bachelor’s or Master’s degree in Business Administration, Marketing & Communication, Engineering, Computer Science, Cybersecurity, High-Tech industries or a related field.
- Experience in market analysis, competitive strategy, and product roadmap development for mentioned solutions (cybersecurity | virtualization | backup | infrastructure software).
- Strong background in collaborating with cross-functional teams (Sales, Solution Architects, Marketing, and Engineers) to drive business success.
- Prior experience in defining product values, features comparison, and go to-market strategies for related solutions.
- Experience in data-driven decision-making, leveraging analytics to refine sales strategy and performance.
Plus Points for Cybersecurity Product Manager Role
- Familiarity with regulatory and compliance standards (e.g., ISO 27001, NIST, GDPR) relevant to security products is a plus.
- Industry certifications such as CISSP, CISM, PMP, or Pragmatic Institute Certification (PMC) are advantageous.
- Prior experience in AI/ML-driven security products, embedded systems security, or cloud security solutions.
- Strong understanding of customer needs in B2B and B2C security markets.