Business Planning Manager - LDB

As a dynamic leader you will lead, drive and inspire the business planning and broader multifunctional team by aligning strategy and driving organizational excellence, ensuring quality of commercial forecast.

As a critical stakeholder of the commercial director, you will work closely with Channel managers / KAMs team bringing a customer centric view to the forecast.

ROLE CORE

• Support & challenge, and strategize forecast construction.
• Own the business planning processes and foster a multi functional collaboration by coordinating the monthly and yearly business planning cycles.
• Bring a customer centric view to the forecast and guarantee the quality of commercial forecast.
• Anticipate risks and opportunities. Ensure consistency with the trend or flag gaps.
• Articulate KAMs, Supply, Finance towards optimized sales planning (The Way We Plan).
• Responsible for best-in-class foundation for FA and Bias at the customer level.

MAIN TASKS

• Lead and embed the business planning processes.
• Foster a multi functional collaboration and alignment.
• Guarantee the quality of O+O commercial forecast (offline & online).
• Ensure that the promo forecast in units is always up to date along with the promo investment.
• Anticipate risks and opportunities. Ensure consistency with the trend or flag gaps.
• Articulate KAMs, Supply, Finance towards optimized sales planning (TWWP).
• Build a promo library and consolidate the promo plan.
• Support the construction of the unit forecast for the customer, but understand and diagnose the value forecast.
• Challenge & strategize the longer term forecast.
• Capture S/T impact to sales forecast, ensuring buy-in profile accuracy, reflecting cannibalization and seasonality trends, also by working closely with CSC.
• Collaboration with the Customer to ensure alignment on promotional forecasts.

Business Planning focuses on Key Contributions:

• Promotion Planning: Promotion quantities and promotion plans.
• Launch planning: Launch is a shared accountability between Business Planning and Marketing, with Business Planning accountable for Launch Pipe Sizing.
• Risks & Opportunities Identification: Strategic R&O insights fed by commercial forecast to enrich forecast cycle.