Core positioning: Responsible for the implementation of "What's Worth Buying in Indonesia" content, and building a localized shopping guide content system from scratch
Job Responsibilities
Localization content strategy and production
1.Lead the construction of the content system for the Indonesian version of the product, adapting to the consumption habits of local e-commerce platforms such as Shopee and Lazada.
Establish Sops for content production to enhance the conversion rate of content.
Track the consumption hotspots in Indonesian and plan the content for dissemination.
2. Integration with e-commerce platforms and product selection
Deeply integrate with the promotion rhythms of e-commerce platforms such as Shopee and Lazada, output platform-exclusive coupon strategies and best-selling product lists, and drive GMV conversion.
Analyze the shopping preferences of Indonesian users and collaborate with the product selection team to optimize the product pool.
Monitor the price data of goods, plan distinctive content, and strengthen users' awareness of saving money.
3. Team Management and cross-collaboration
Form a Thai editing team of 3 to 5 people to be responsible for the training and development of the website (App) editing team, and enhance the overall professional ability and work efficiency of the team.
Coordinate the demands of the Chinese and Indonesian teams, and continuously iterate the content format through data analysis.
Job Requirements
Bilingual proficiency: Fluent communication in both Chinese and Indonesian, as well as English and Indonesian. Bachelor's degree or above, majoring in journalism, communication, marketing or other media fields is preferred.
2. Copywriting skills: Possessing 3-5 years of experience in text editing and content creation, with rich capabilities in editing, creation, and proofreading.
3. Social media operation experience: Familiar with Indonesian social media. Relevant experience is preferred.
4. Knowledge of the e-commerce industry: Have a certain understanding of the e-commerce industry. Those with relevant internship or work experience in e-commerce are preferred.
5. Management Skills: Possess excellent team management and communication skills, capable of effectively leading a team to achieve goals. At least 2 years of team management experience, and able to coordinate cross-cultural collaboration between China and Indonesia.
6. Data-driven: Proficient in data analysis tools and optimize content through user behavior.
Job Type: Full-time