Ever considered a move to Bali? You don't have to sacrifice your dream job. Join us for an incredible 12-month adventure in Bali. We're offering a Data Analyst the chance to live and work on the Island of Gods, leading a high-impact Customer Data Platform project for Finns Bali across all properties including the World's Best Beach Club!
We are seeking an experienced Data Analyst to optimize our Customer Data Platform (CDP) for ongoing operations and analysis. This is a 12-month contract role where you will be leveraging the CDP to develop insights, personalize marketing campaigns, and drive data-informed decision-making.
Responsibilities
- CDP Data Management & Governance: Monitor and ensure the quality and consistency of data within the CDP, resolving any issues and ensuring compliance with data policies.
- Customer Segmentation & Profiling: Develop and maintain customer segments and profiles based on behavioral data, purchase history, and other relevant criteria.
- Marketing Campaign Analysis: Collaborate with marketing teams to analyze campaign performance, identify areas for optimization, and provide data-driven recommendations.
- Customer Insights & Reporting: Conduct ad-hoc analysis to answer key business questions and create dashboards to track and present important business metrics.
- AI & Machine Learning Support: Support the implementation and maintenance of AI and machine learning models within the CDP and analyze their performance for continuous improvement.
Qualifications
- Bachelor's degree in Data Science, Statistics, Mathematics, Economics, Marketing, or a related analytical field.
- Minimum 2 years of experience as a Data Analyst, with a focus on marketing analytics.
- Experience working with Customer Data Platforms (CDPs) is highly preferred.
- Experience with data visualization tools (e.g., Tableau, Power BI, Posthog).
- Experience with SQL and data warehousing concepts.
- Experience with statistical modeling techniques (e.g., regression analysis, cluster analysis) is a plus.
- Strong analytical and problem-solving skills.
- Proficiency in SQL and experience with data warehousing.
- Familiarity with marketing automation platforms (e.g., Brevo, Mailchimp) is a plus.
- Knowledge of statistical modeling techniques is a plus.
- Experience with AI and machine learning concepts is a plus.
- Excellent data wrangling skills (cleaning, transforming, and preparing data for analysis).
Job Type: Full-time
Application Question(s):
- Do you have experience working with Customer Data Platforms (CDPs)?
Education:
- S1 (Preferred)
Experience:
- Data Analyst: 2 years (Preferred)
Language:
- English (Preferred)
Laporkan lowongan
