Key Responsibilities: Brand & Marketing Strategy
- Develop and implement comprehensive marketing communication plans for both B2B
- Ensure alignment with overall brand positioning, business objectives, and market trends.
- Lead brand campaigns, seasonal promotions, and tactical marketing initiatives.
Public Relations & Media Management
- Build and maintain strong relationships with media, journalists, bloggers, and KOLs.
- Write and distribute press releases, media kits, and corporate announcements.
- Manage crisis communications and act as the media spokesperson when required.
Event & Project Management
- Plan and execute key events including business-related events, press conferences, groundbreaking ceremonies, investor summits, and hotel opening activations.
- Coordinate event logistics, manage vendor relationships, and oversee budget allocations.
Digital & Social Media Marketing
- Oversee social media strategies, content calendars, and KOLs collaborations.
- Monitor performance metrics (engagement, reach, conversions) and optimize campaign effectiveness.
- Collaborate with HQ brand and creative teams for digital assets, video content, and online branding creations.
Internal & External Communication
- Draft company profiles, corporate communication materials, speeches, and executive announcements.
- Ensure all messaging reflects the tone and values of the company.
- Liaise with other departments to support business development, sales, HR, and operational communications.
People & Stakeholder Management
- Supervise marketing support staff or interns (if any).
- Coordinate with external agencies, media partners, and collaborators.
- Report progress, results, and analytics to DGI president.
Key Skills & Competencies:
- Able to multitask with minimal supervision
- Strong communication and interpersonal skills
- Strategic thinking and creative execution
- Excellent project and time management
- Knowledge of hospitality, real estate, and infrastructure projects
- Proficient in digital marketing tools and platforms, with the ability to adapt quickly to emerging technologies, including AI-driven solutions.
Jenis Pekerjaan: Penuh Waktu
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